As a company seeking international growth, you will sooner or later face the question of whether localization of the software and services is important or not. Unfortunately, there is no simple answer to this question. It depends on a multitude of different aspects with regards to your business and specific needs. However, there are still clear…
What are the benefits of using social media for business? Consider that there are now more than 3 billion using social networks across the globe. And these people are using social to engage with brands. If you’re not taking advantage of social, you’re missing out on a fast, inexpensive, and effective way to reach almost half the…
To avoid common pitfalls, there are some general guidelines you should keep in mind when writing for translation. Keep your sentences simple and direct to increase understanding—and use a style guide for consistency. Because clear, concise, well-constructed sentences improve translation quality, reduce turnaround time, and cut costs—which speeds time-to-market and accelerates revenue streams. Here are…